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What we do
Our process
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SUSTAINABILITY SOLUTION
Tanwa
Tanwa
Tanwa
Tanwa is a mobile-first bartering platform that empowers users to swipe, match, and swap items effortlessly, promoting sustainable consumption by giving pre-loved goods a second life. The app encourages environmental stewardship through decluttering and waste reduction.
Overview
Overview
PROBLEM STATEMENT
PROBLEM STATEMENT
Tanwa needed more than just an app—it required a visual identity and digital presence that reflected its eco-conscious mission while engaging users in an intuitive, swipe-based exchange journey.
Tanwa needed more than just an app—it required a visual identity and digital presence that reflected its eco-conscious mission while engaging users in an intuitive, swipe-based exchange journey.
The challenge was to define a brand that felt approachable and trustworthy, then translate it into a landing page and mobile UI that simplified onboarding, encouraged product discovery, and reinforced values of sustainability and community.
The challenge was to define a brand that felt approachable and trustworthy, then translate it into a landing page and mobile UI that simplified onboarding, encouraged product discovery, and reinforced values of sustainability and community.
DESIGN PROCESS
DESIGN PROCESS
I worked on the design of both the mobile application and the landing page, ensuring a cohesive experience across platforms. For the brand identity, I collaborated with a dedicated brand designer, providing direction and oversight to align the visual language with Tanwa’s core values of trust and simplicity.
I worked on the design of both the mobile application and the landing page, ensuring a cohesive experience across platforms. For the brand identity, I collaborated with a dedicated brand designer, providing direction and oversight to align the visual language with Tanwa’s core values of trust and simplicity.
On the product side, I focused on creating user journeys that felt intuitive, with clean layouts and clear navigation that gave renters the confidence to make informed decisions. Borrowing Tinder’s swipe model, we contextualized it within Tanwa’s solution. The landing page was designed to extend this trust digitally, introducing Tanwa as a reliable solution for a major pain point in the market.
On the product side, I focused on creating user journeys that felt intuitive, with clean layouts and clear navigation that gave renters the confidence to make informed decisions. Borrowing Tinder’s swipe model, we contextualized it within Tanwa’s solution. The landing page was designed to extend this trust digitally, introducing Tanwa as a reliable solution for a major pain point in the market.
MILESTONES
MILESTONES
Mobile App UI
Mobile App UI
Built intuitive user flows for onboarding, listing, matching, and chat, all aligned to reinforce brand values.
Built intuitive user flows for onboarding, listing, matching, and chat, all aligned to reinforce brand values.
Landing Page Design
Landing Page Design
Designed a clean, engaging landing page that communicates Tanwa’s value (“Swipe, Match, Swap”) with clarity and warmth.
Designed a clean, engaging landing page that communicates Tanwa’s value (“Swipe, Match, Swap”) with clarity and warmth.
Seamless Cross-Platform Consistency
Seamless Cross-Platform Consistency
Ensured a cohesive visual experience across the landing page and app, reinforcing recognition and trust.
Ensured a cohesive visual experience across the landing page and app, reinforcing recognition and trust.






Turn big ideas into real results; fast, clear, seamless.
Turn big ideas into real results; fast, clear, seamless.


Let’s talk about your project


Let’s talk about your project


Let’s talk about your project
